NIKE, PMO G-DRAGON Kwondo1
(Commercial Project)
Client
Teleport
Brand
Nike
LocationBOONTHESHOP, Seoul, Republic of Korea
Year
2023
Material
LED pannel, Kinect2
Size
H2500 x W2000 mm (3 LED Walls)
*Commercial Project (Client : Teleport)
As a member of the media art team AnotherSunday, I was responsible for the software programming of interaction video of this work.
*
It is a pop-up event held to commemorate the launch of Kwondo1 products inspired by Taekwondo. In commemoration of the event, we were in charge of interaction content and draw content among various contents. In the interaction content, the audience stands on the screen, surrounded by flames or smoke, on the Taekwondo stadium. The camera quickly tracks the audience's movements, overlapping special effects images. These audience gestures are reproduced images of Taekwondo's challenge and achievement.
In order to create interaction content, motion tracking and VFX image can be applied in real time, and the position and speed of targets such as hands and feet are compared and applied to create more effective and strong effects. In addition, the content is not just an experience, but also a system that sends images (video) created by participating in the content to the SMS service after the experience is completed based on personal information written on the tablet PC. All data is managed separately by a separate server so that you can take action quickly even if an issue occurs.